The art of creative diplomacy

It’s not enough to have a good idea.
You also need to know how to get it approved.

That means understanding who the people that matter are. Not just the person giving you the brief, but the ones shaping the decision behind the scenes—the budget holders, the risk managers, the stakeholders who can derail or accelerate progress.

Knowing and navigating how an idea moves through an organisation is as important as the idea itself.

Where does the budget sit?
Who needs to be convinced?
What does success look like for them?

The art of creative diplomacy is making ideas, and making ideas happen.